Zynga, the makers of Farmville and the annoying constant Facebook spam messages that appear on your news feed, has announced that it has acquired OMGPOP for an undisclosed sum. OMGPOP, if you didn’t know, are the creators of the Draw Something mobile game that has basically taken over the world.
And basically, the fact Draw Something became popular was one of the reasons why the deal was signed.
“The OMGPOP team has created a game that’s fun, expressive and engenders real social interaction,” Mark Pincus, CEO and Founder of Zynga said in a statement. “We’re honored to have the opportunity to partner with and support such an innovative team of creative inventors.”
OMGPOP will be part of its mobile games team, and its acquisition will most likely help build its stable of mobile apps so it can reduce its dependence on Facebook.